Brands I Love – Refinding

trashion = fashion from trash

Refinding is an incredibly cool company that turns discarded rubber tires, tennis balls, and other items into hot fashion accessories like belts, purses, and bags. In their own words: 

…each item is made by hand using reclaimed stuff to create one-of-a-kind, couldn’t duplicate it if we knew howfashion accessories. We call it “trashion,” you’ll call it “cool.”

I first read about Refinding in Thrillist a couple of months ago.  But it wasn’t until last week that I found out that one of the guys behind the company is actually a creative I work with over at Saatchi & Saatchi X.  Pretty cool stuff and definitely a brand I love.

Have you thought about your User Experience

Lately I have been thinking more and more about the concept of User Experience and how it applies to design…especially digital design.  Well leave it to David Armano from Logic + Emotion to point out an amazing example of User Experience courtesy of the Google guys.  Google sums it up beautifully with their aspirations and ten key principals.  Click below to read their full UX promise

New look to Hard Knox Life

Over the weekend I launched a new look to Hard Knox Life. A huge thanks to Jina Kiem at E9 Digital for the design of the new logo and header. Jina was formally my Creative Director at Saatchi & Saatchi X and I’m thankful for the chance to continue to work with her. She did an amazing job of capturing my desires for this site and the look I was going for. I would recommend Jina and E9 in a heartbeat so if you like what you see, you should e-mail them at info@e9digital.com.