Posted on May 2, 2008 by Dave Knox
Busy week and slow posting but here are some blog postings that caught my eye:
What is digital and what is traditional?: The lines are forever blurring. Digital will soon be everything and everywhere.
Is your brand sticky or slippery?: I have been meaning to point out this post for a while. Too many brands focus on being [...]
Filed under: 21st Century Media / Social Media, Brand Marketing, Weekly Round-Up | Tagged: customer service, Digital, disqus, Jobs, sticky, traditional | No Comments »
Posted on April 26, 2008 by Dave Knox
The best from the blogosphere this week:
New blog discovery - Decker Marketing: As I was reading Brand Autopsy, I can across two mentions of Decker Marketing including 193 Marketing Ideas and 9 Guerilla Marketing Thoughts. In a short time, I’ve become a big fan of this blog.
Blogs vs Social Networks: Just caught this through a [...]
Filed under: 21st Century Media / Social Media, Weekly Round-Up | Tagged: Ad Agency, Blogs, Decker, design, Guerilla, MySpace, social network | No Comments »
Posted on April 18, 2008 by Dave Knox
Latest and greatest that caught my eye this week:
The Economics of Social Media - Very interesting conference taking place in LA at the end of April. Wish I could make it out there…
Ian Schafer: Integrated (Big) Agency Model -The CEO of Deep Focus asks if all the reshuffling at major holding company agencies is really [...]
Filed under: 21st Century Media / Social Media, Weekly Round-Up | Tagged: Deep Focus, display ads, experts, Facebook, online, Social Media, virtual worlds | No Comments »
Posted on April 10, 2008 by Dave Knox
Sorry I’ve been a bit slow with the postings this week. I have a major presentation today but wanted to get a post out amongst the prep. Here are the postings that caught my eye this week:
Ian Schafer “How I Use Twitter”: I was negative on Twitter for a long time but Ian sums up [...]
Filed under: Weekly Round-Up | Tagged: Armano, Conversation Economy, Deep Focus, P&G, Twitter | No Comments »
Posted on April 3, 2008 by Dave Knox
Lots of great reads this week across the web:
Fallon Brainfood “Social 10″: Paul Isakson points out a great presentation by Aki Spicer on 10 Trends Marketers Should Know About Social Networking. Solid read that you should check out for sure.
Digital Marketing Ecosystem: Conversation Agent talks about how marketers can learn to understand the evolution of [...]
Filed under: Weekly Round-Up | Tagged: Cell Phone, ecosystem, google, madden, Mobile, Search, SEO, Social Media, Trend, video game | 1 Comment »
Posted on March 19, 2008 by Dave Knox
Lots of great stuff around this week. Here are some of the highlights:
Is the Agency Model Broken?: I’ve had this debate/discussion with several of my agency friends. I’ll write more on my opinion this weekend but great post to get you thinking.
The conversation at AdAge goes digital: I was really interested in how Twitter exploded at [...]
Filed under: 21st Century Media / Social Media, Brand Marketing, Weekly Round-Up, Youth | Tagged: AdAge, agency, brand, Facebook, MySpace, Twitter | No Comments »
Posted on March 13, 2008 by Dave Knox
I spent the week clearing out my RSS Reader after saving way too many posts. However, I can across a few oldies but goodies that I wanted to share.
PSFK - The Problem with the Trends (Business): Over at PSFK, Piers set off quite the debate with this post about the problem with the Trends [...]
Filed under: 21st Century Media / Social Media, Weekly Round-Up | Tagged: Anthropologist, concept, Fred Wilson, Nike, PSFK, Trends, Twitter, VC | No Comments »
Posted on March 5, 2008 by Dave Knox
I am heading off to Las Vegas for a couple of business meetings. Since I am not sure how much access I will have when it comes to blogging, I wanted to send out my weekly round-up a bit early. Here’s what caught my eye this:
Interactive Marketing in Politics - 10 Takeaways: My friend (and [...]
Filed under: 21st Century Media / Social Media, Weekly Round-Up | Tagged: Blackshaw, CGM, Clinton, Consumer Generated Media, crowdsourcing, Netflix Prize, Obama, Politics | No Comments »
Posted on February 29, 2008 by Dave Knox
A few articles really caught my attention this week on a wide variety of topics. Here are the best of the best:
Brand Commodization - 6 Ways to Prevent the Death of a Brand: Great summary of steps all marketers should think about in protecting their brand identity, especially during times of growth. When you think about [...]
Filed under: Weekly Round-Up | Tagged: Coke, PSFK, Teen Research, Ypulse | 1 Comment »