April 21, 2008
The guys over at TechCrunch picked up on a fun little social media experiment that I’m running with a social networking site called WeeWorld. If you haven’t heard of WeeWorld (and their other site WeeMee), it is an avatar focused social networking site that, according to comScore, “reports 100 million page views in March 2008 on 1 million uniques.” The “test & learn” I have up is centered around Prom and giving teens the opportunity to accessorize with our brands like Cover Girl, Herbal Essences and others. The media on the site ultimately drives teens back to the brand page we have up on Walmart.com that includes a Prom Prep Checklist. Check it out for yourself and find the perfect Prom look for your WeeMee.
You can see me decked out in a Prom tux below (ignore my Lab Wilson in the pic…he’s there as my usual WeeMee accessory):

1 Comment |
21st Century Media / Social Media, Youth | Tagged: experiment, Prom, Social Media, TechCrunch, WeeMe, WeeWorld |
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Posted by Dave Knox
April 21, 2008
This weekend reminded me of one of the reasons I love blogs (and the Internet in general): You can rediscover old friends who are doing amazing things.
As I was catching up on my RSS feeds, I came across Andy Sernovitz’s post on Scott Ginsberg. If you haven’t heard about Scott, he is the Nametag guy..the only person in the world he wears a nametag 24-7. He’s been wearing a name tag every day for the past 2,728 days (almost seven and a half years). Scott is also an old classmate of mine from Miami University. In fact, he started wearing his name tag shortly before he and I worked on a project together in a Computer Science class. Back then, I had no clue if Scott would keep going with the nametag thing, but I did know he would go on to great things because he knew people. He was the king of approachability and wearing a nametag was a tool he used to make people comfortable.
Scott has managed to turn this simple idea into a career as an author of 7 books, a public speaker, columnist and media expert. I tell you, it feels great to see a good guy succeed at doing something he loves.
3 Comments |
Thought Provoking | Tagged: motivation, nametag, public speaker, scott ginsberg |
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Posted by Dave Knox